From: James Toomey Date: 2006-10-17T06:15:16+09:00 Subject: web programming trick A bit off-topic, but my fellow Rubyists are pretty web-savvy, so I figured I'd post it: Has anyone else been tricked by these websites which frequently come up at the top of Google searches? They always appear to have the exact subject matter you need, until you actually click on them. In this case, it involved a pumpkin patch called Forneris Farms that my wife wanted to visit. She found this link while searching the web: http://www.fornerisfarm.com/ but it should be the plural http://www.fornerisfarms.com/ The first link works, but it goes to a spammer/ad page. These kinds of pages are all over the web but I don't know what you call them. Anybody know what they're called and and how they work? And more importantly, why isn't even Google aka the King of Search able to stop them?