From: James Britt Date: 2006-09-15T23:58:19+09:00 Subject: Re: anti-advocacy advocacy Chad Perrin wrote: > On Fri, Sep 15, 2006 at 08:07:34PM +0900, William Crawford wrote: > >>Unfortunately, companies have recently figured out how to get the >>unwashed masses to advertise/advocate for them and we call that 'viral >>marketing.' It's quite effective with the sheeple. > > > In some really egregious cases, we call it "astroturfing". "astroturfing" is a great word, for an interesting concept, but a different thing from viral marketing. Of course, groups engaged in astroturfing may use viral marketing among their tools to bamboozle people. -- James Britt http://web2.0validator.com - We're the Dot in Web 2.0 http://www.rubyaz.org - Hacking in the Desert http://www.jamesbritt.com - Playing with Better Toys