From: Jim Freeze <jim@...>
Date: 2006-08-07T07:32:44+09:00
Subject: Re: RUBY For The Rest Of Us Conference 2006 ROUC

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On 8/6/06, James Britt <james.britt@gmail.com> wrote:
>
> Robert Evans wrote:
>
> > Is it to prevent some sort of brand dilution for Ruby?
>
> No.  I believe the intention is to prevent nubies from looking dopey
> when asking questions or discussing the language.    Referring to the
> language as "RUBY" suggests that the speaker knows very, very little
> about Ruby.


In a sentence, that may hold, but in a title or a banner it is common to
have all letters capitalized.
A quick search on the net I found:

python
Python
PYTHON
php
PHP
Perl
PERL
perl

most of which I think are were used correctly.

I used to work for a company that mandated all caps be used on all
presentations. Hence, when I taught a Ruby course, I ignored the rule, but
when presenting to upper management, I SPELLED RUBY IN ALL CAPS, BUT SO WAS
ALL THE OTHER TEXT.

Calling Ruby RUBY can be annoying, but if in a title that is all caps, it is
ok. If Ruby (tm) is really serious about the name, a standard will be
presented showing fonts, sizes, colors, shades of gray, etc that are
acceptable forms of the Ruby name.

Seems to me RUBY ROUCS was being used in a title. And BTW, did anyone catch
the ending date of the conference? The whole thing appears to be someone
having some fun. Let them have their fun.

Besides, I thought we were programmers, not trademark layers.
-- 
Jim Freeze

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